Connect With Our Team of Experts for a Live Walkthrough of MoEngage and WhatsApp
Take a deeper dive into how you can leverage WhatsApp at different customer stages by connecting with our team.
The A-Z WhatsApp Business Resource Kit
Here are some actionable resources to help drive your success with WhatsApp
Airtel Xstream Saw Conversion Rates of 30% Through WhatsApp and MoEngage
Airtel Xstream Saw Conversion Rates of 30% Through WhatsApp and MoEngage
Airtel Xstream Saw Conversion Rates of 30% Through WhatsApp and MoEngage
Airtel Xstream Saw Conversion Rates of 30% Through WhatsApp and MoEngage
Airtel Xstream Saw Conversion Rates of 30% Through WhatsApp and MoEngage
Airtel Xstream Saw Conversion Rates of 30% Through WhatsApp and MoEngage
Airtel Xstream Saw Conversion Rates of 30% Through WhatsApp and MoEngage
What’s a WhatsApp ROI Calculator?
MoEngage’s WhatsApp ROI Calculator is an easy-to-use calculator that can help you understand how effective your marketing campaigns can be via WhatsApp.
Not only will it show you an estimated amount of how WhatsApp can help increase your engagement and conversions, but it can also help you understand how personalization can affect your core metrics and how you can improve your business outcomes as well!
That’s not all, though!
Post your calculations, you can also use our plethora of free resources made for brands like you to help understand how to improve your customer engagement metrics and appeal to your customers no matter where they are in the buyer journey.
Why Do Brands Need a WhatsApp Business Account?
With more and more businesses adopting the WhatsApp Business platform as a part of their marketing channel, it is important that your brand doesn’t sway away from WhatsApp Business. In fact, 50 million businesses use the Whatsapp Business platform!
And do customers really care about how brands and companies communicate with them via WhatsApp?
Well, here’s something from Meta’s own mouth: “Globally, 66% of online adults surveyed agree that messaging is their preferred way of communicating with a business, with that number growing to 72% among 18-34-year old.”
How Can WhatsApp Business Help My Brand?
WhatsApp is arguably the most popular messenger in the market. With a plethora of complementary marketing tool to help, WhatsApp can help large businesses or small to not only help with traditional conversational commerce but also provide other features like technical support to help craft a superior customer experience.
Some of the ways how WhatsApp Business can help your brand are:
- Drive business outcomes through conversions and engagement
- Easy call-to-action buttons (CTA) for conversions
- Address customer grievances for better customer engagement
- Help in brand recall
- Provide timely updates and information to increase LTV
- Reduce CAC with enriching personalized messages
Factors Affecting WhatsApp Business ROI Calculation:
Customer Acquisition Cost (CAC):
How much you spend on acquiring a customer impacts your ROI. The lesser the CAC, the more the ROI.
Lifetime Value (LTV):
The more the customer LTV, the more the ROI.
MAU:
Monthly Active Users indicate how active your customer base is and how much they interact with your brand.
Our Customers’ Stories Speak for Themselves
Thanks to this MoEngage integration, we increased our app installation by 20%. This helped us enhance our reach to our mobile-savvy audience to ensure they were not missing out on a world-class content delivery platform for the entire family.
Navi has integrated MoEngage as a part of its marketing strategy. We have used Sherpa in A/B test to drive higher engagement with the best content. With WhatsApp as a part of MoEngage’s omnichannel engagement suite, it helped us with personalization and improved customer experience.
Being a customer-centric brand, we wanted to onboard a platform that helped us unify our customer data, accurately segment our customer base, and send out highly personalised campaigns through multiple channels, both online and offline. We evaluated a lot of products on the market, but MoEngage proved to be the best fit. Not just due to the platform’s capabilities but also the team’s unwavering commitment to ensure our brand’s success.
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
Constant engagement and personalization are critical for user retention and conversions. MoEngage helps us achieve both in an effective manner. The platform helps us improve user experience significantly resulting in an uplift in our reach and ROI.
New user retention is the first true litmus test for any SaaS company. MoEngage’s customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Our Customers’ Stories Speak for Themselves
Thanks to this MoEngage integration, we increased our app installation by 20%. This helped us enhance our reach to our mobile-savvy audience to ensure they were not missing out on a world-class content delivery platform for the entire family.
Navi has integrated MoEngage as a part of its marketing strategy. We have used Sherpa in A/B test to drive higher engagement with the best content. With WhatsApp as a part of MoEngage’s omnichannel engagement suite, it helped us with personalization and improved customer experience.
Being a customer-centric brand, we wanted to onboard a platform that helped us unify our customer data, accurately segment our customer base, and send out highly personalised campaigns through multiple channels, both online and offline. We evaluated a lot of products on the market, but MoEngage proved to be the best fit. Not just due to the platform’s capabilities but also the team’s unwavering commitment to ensure our brand’s success.
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
Constant engagement and personalization are critical for user retention and conversions. MoEngage helps us achieve both in an effective manner. The platform helps us improve user experience significantly resulting in an uplift in our reach and ROI.
New user retention is the first true litmus test for any SaaS company. MoEngage’s customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Our Customers’ Stories Speak for Themselves
Thanks to this MoEngage integration, we increased our app installation by 20%. This helped us enhance our reach to our mobile-savvy audience to ensure they were not missing out on a world-class content delivery platform for the entire family.
Navi has integrated MoEngage as a part of its marketing strategy. We have used Sherpa in A/B test to drive higher engagement with the best content. With WhatsApp as a part of MoEngage’s omnichannel engagement suite, it helped us with personalization and improved customer experience.
Being a customer-centric brand, we wanted to onboard a platform that helped us unify our customer data, accurately segment our customer base, and send out highly personalised campaigns through multiple channels, both online and offline. We evaluated a lot of products on the market, but MoEngage proved to be the best fit. Not just due to the platform’s capabilities but also the team’s unwavering commitment to ensure our brand’s success.
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
Constant engagement and personalization are critical for user retention and conversions. MoEngage helps us achieve both in an effective manner. The platform helps us improve user experience significantly resulting in an uplift in our reach and ROI.
New user retention is the first true litmus test for any SaaS company. MoEngage’s customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Our Customers’ Stories Speak for Themselves
Thanks to this MoEngage integration, we increased our app installation by 20%. This helped us enhance our reach to our mobile-savvy audience to ensure they were not missing out on a world-class content delivery platform for the entire family.
Navi has integrated MoEngage as a part of its marketing strategy. We have used Sherpa in A/B test to drive higher engagement with the best content. With WhatsApp as a part of MoEngage’s omnichannel engagement suite, it helped us with personalization and improved customer experience.
Being a customer-centric brand, we wanted to onboard a platform that helped us unify our customer data, accurately segment our customer base, and send out highly personalised campaigns through multiple channels, both online and offline. We evaluated a lot of products on the market, but MoEngage proved to be the best fit. Not just due to the platform’s capabilities but also the team’s unwavering commitment to ensure our brand’s success.
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
Constant engagement and personalization are critical for user retention and conversions. MoEngage helps us achieve both in an effective manner. The platform helps us improve user experience significantly resulting in an uplift in our reach and ROI.
New user retention is the first true litmus test for any SaaS company. MoEngage’s customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Our Customers’ Stories Speak for Themselves
Thanks to this MoEngage integration, we increased our app installation by 20%. This helped us enhance our reach to our mobile-savvy audience to ensure they were not missing out on a world-class content delivery platform for the entire family.
Navi has integrated MoEngage as a part of its marketing strategy. We have used Sherpa in A/B test to drive higher engagement with the best content. With WhatsApp as a part of MoEngage’s omnichannel engagement suite, it helped us with personalization and improved customer experience.
Being a customer-centric brand, we wanted to onboard a platform that helped us unify our customer data, accurately segment our customer base, and send out highly personalised campaigns through multiple channels, both online and offline. We evaluated a lot of products on the market, but MoEngage proved to be the best fit. Not just due to the platform’s capabilities but also the team’s unwavering commitment to ensure our brand’s success.
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
Constant engagement and personalization are critical for user retention and conversions. MoEngage helps us achieve both in an effective manner. The platform helps us improve user experience significantly resulting in an uplift in our reach and ROI.
New user retention is the first true litmus test for any SaaS company. MoEngage’s customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Our Customers’ Stories Speak for Themselves
Thanks to this MoEngage integration, we increased our app installation by 20%. This helped us enhance our reach to our mobile-savvy audience to ensure they were not missing out on a world-class content delivery platform for the entire family.
Navi has integrated MoEngage as a part of its marketing strategy. We have used Sherpa in A/B test to drive higher engagement with the best content. With WhatsApp as a part of MoEngage’s omnichannel engagement suite, it helped us with personalization and improved customer experience.
Being a customer-centric brand, we wanted to onboard a platform that helped us unify our customer data, accurately segment our customer base, and send out highly personalised campaigns through multiple channels, both online and offline. We evaluated a lot of products on the market, but MoEngage proved to be the best fit. Not just due to the platform’s capabilities but also the team’s unwavering commitment to ensure our brand’s success.
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
Constant engagement and personalization are critical for user retention and conversions. MoEngage helps us achieve both in an effective manner. The platform helps us improve user experience significantly resulting in an uplift in our reach and ROI.
New user retention is the first true litmus test for any SaaS company. MoEngage’s customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Our Customers’ Stories Speak for Themselves
Thanks to this MoEngage integration, we increased our app installation by 20%. This helped us enhance our reach to our mobile-savvy audience to ensure they were not missing out on a world-class content delivery platform for the entire family.
Navi has integrated MoEngage as a part of its marketing strategy. We have used Sherpa in A/B test to drive higher engagement with the best content. With WhatsApp as a part of MoEngage’s omnichannel engagement suite, it helped us with personalization and improved customer experience.
Being a customer-centric brand, we wanted to onboard a platform that helped us unify our customer data, accurately segment our customer base, and send out highly personalised campaigns through multiple channels, both online and offline. We evaluated a lot of products on the market, but MoEngage proved to be the best fit. Not just due to the platform’s capabilities but also the team’s unwavering commitment to ensure our brand’s success.
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
Constant engagement and personalization are critical for user retention and conversions. MoEngage helps us achieve both in an effective manner. The platform helps us improve user experience significantly resulting in an uplift in our reach and ROI.
New user retention is the first true litmus test for any SaaS company. MoEngage’s customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Our Customers’ Stories Speak for Themselves
Being a customer-centric brand, we wanted to onboard a platform that helped us unify our customer data, accurately segment our customer base, and send out highly personalised campaigns through multiple channels, both online and offline. We evaluated a lot of products on the market, but MoEngage proved to be the best fit. Not just due to the platform’s capabilities but also the team’s unwavering commitment to ensure our brand’s success.
With MoEngage features we could do A/B testing - for different timing, different content, and different approach like code and no code. Using the engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
Constant engagement and personalization are critical for user retention and conversions. MoEngage helps us achieve both in an effective manner. The platform helps us improve user experience significantly resulting in an uplift in our reach and ROI.
New user retention is the first true litmus test for any SaaS company. MoEngage’s customer engagement tools helped us exceed industry benchmarks for new customer retention. It enabled us to keep track of our new users by designing engagement flows that were laser-focused on our main goals of increasing engagement and retention.
Frequently Asked Questions
What is WhatsApp Business?
WhatsApp Business is a free app available on Android and iPhone. The WhatsApp Business platform is usually used by brands and small businesses, and it makes interacting with customers easy by providing tools to automate, sort, and quickly respond to messages.
What do you mean by WhatsApp Business API?
Like most APIs, the WhatsApp Business API is an application program interface (API) that allows businesses to receive and answer WhatsApp messages easily. With WhatsApp Business API, you can easily integrate your platform to WhatsApp and interact with your customers directly, enhancing their customer experience!
Is WhatsApp Business API free?
Nope! The WhatsApp Business API is not free. It can run on a conversation-based pricing model.
What are the WhatsApp Business Messaging costs?
To know more about how WhatsApp Business is priced, please reach out to us or your favorite MoEngager today!
Are there any valid business outcomes through the WhatsApp Business platform that you can tell me?
Many actually! Read more on our blog and see how brands like Airtel Xstream and Navi helped increase their North Star metrics and drive business outcomes with WhatsApp Business, and how it helped them shape a superior customer experience!
Will this calculator help me even if I have an E-commerce business?
Yes! Our calculator measures effectiveness across four verticals: E-commerce, Travel and Hospitality, Media and Entertainment, and BFSI.
Can you tell me more about the cost of WhatsApp Business?
To know more about how pricing works, reach out to us today for free!
Can I expect my CAC to reduce and my LTV to increase with WhatsApp?
Although there are many factors that can influence this, yes you can!
Is there a specific type of messaging that helps in LTV and CAC?
There are no specific types of messaging or template category that can help you engage with your customers. The best way to connect to your platform users is to understand your target audience, what they like, what they prefer and engage them in conversations based on their needs. We call this process personalization.
What can I do to connect with my customers more?
In a world of generic replies, be thoughtful and respond with personalization. Customers like engaging with brands who display effort.
