What are the different types of data you can ingest to MoEngage?

Brands can import these data types to MoEngage – user data (attributes and properties), event data (user actions and behavior), device data (user device attributes), auxiliary data (supplementary user attribute data)

How can I import and export data to and from MoEngage?

You can use SDKs, APIs, and file uploads via AWS S3, SFTP, CSV and cloud sources such as Snowflake to import your data to MoEngage. You can export MoEngage data to warehouses (S3, Redshift, Snowflake, GCS, or Big Query) using APIs (to Analytics platforms, CDPs, CRMs, or BI platforms) and Outbound Segment Sync functionalities.

What are the secure ways in which MoEngage protects data in storage and while importing/exporting data?

The MoEngage SDK provides an optional additional layer of encryption over the usual HTTPs encryption. MoEngage encrypts and masks sensitive Personally Identifiable Information (PII). MoEngage also offers PII Tokenization by tokenizing PII data.

Does MoEngage comply with GDPR, CCPA data privacy policies?

Yes, MoEngage complies with GDPR, CCPA, and other data regulations and policies.

MoEngage Data Management: Unify & Personalize Customer Engagement

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, CoinDCX

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

We maximized our campaign's output by identifying the preferred time in each grade segment. We also added predictive campaigns based on customer behavior in order to engage the customer from one product to another. Personalized campaigns, along with multiple action-triggered campaigns were identified based on the data flowing in MoEngage.

Kunal Dubey

Head of Marketing, Vedantu

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.

Sandeep Anand

CMO at Jubilant FoodWorks Ltd.

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about which customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

Ruturaj B

Sr. Growth Product Manager

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Our business objective was apparent - how do we get our target audience to come to us and stay for a long time? To facilitate this, we wanted a one-stop, integrated platform that could take care of everything from customer acquisition to engagement and long-term retention.

Ajay Dusane

Chief Growth Officer at Samco Securities Ltd.

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Warehouse Segments by MoEngage helped us activate our warehouse data and build audiences without manual effort, eliminating the need for dedicated reverse ETL tools, reducing costs significantly, and enabling additional use cases in a more timely and personalized manner.

Mackenzie Whalen

Lifecycle Lead, SoundCloud

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

Read Story

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

Read Story

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Read Story

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

Read Story

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Read Story

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Read Story

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, CoinDCX

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

We maximized our campaign's output by identifying the preferred time in each grade segment. We also added predictive campaigns based on customer behavior in order to engage the customer from one product to another. Personalized campaigns, along with multiple action-triggered campaigns were identified based on the data flowing in MoEngage.

Kunal Dubey

Head of Marketing, Vedantu

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.

Sandeep Anand

CMO at Jubilant FoodWorks Ltd.

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about which customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

Ruturaj B

Sr. Growth Product Manager

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Our business objective was apparent - how do we get our target audience to come to us and stay for a long time? To facilitate this, we wanted a one-stop, integrated platform that could take care of everything from customer acquisition to engagement and long-term retention.

Ajay Dusane

Chief Growth Officer at Samco Securities Ltd.

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Warehouse Segments by MoEngage helped us activate our warehouse data and build audiences without manual effort, eliminating the need for dedicated reverse ETL tools, reducing costs significantly, and enabling additional use cases in a more timely and personalized manner.

Mackenzie Whalen

Lifecycle Lead, SoundCloud

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

Read Story

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

Read Story

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Read Story

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

Read Story

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Read Story

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Read Story

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, CoinDCX

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

We maximized our campaign's output by identifying the preferred time in each grade segment. We also added predictive campaigns based on customer behavior in order to engage the customer from one product to another. Personalized campaigns, along with multiple action-triggered campaigns were identified based on the data flowing in MoEngage.

Kunal Dubey

Head of Marketing, Vedantu

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.

Sandeep Anand

CMO at Jubilant FoodWorks Ltd.

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about which customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

Ruturaj B

Sr. Growth Product Manager

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Our business objective was apparent - how do we get our target audience to come to us and stay for a long time? To facilitate this, we wanted a one-stop, integrated platform that could take care of everything from customer acquisition to engagement and long-term retention.

Ajay Dusane

Chief Growth Officer at Samco Securities Ltd.

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Warehouse Segments by MoEngage helped us activate our warehouse data and build audiences without manual effort, eliminating the need for dedicated reverse ETL tools, reducing costs significantly, and enabling additional use cases in a more timely and personalized manner.

Mackenzie Whalen

Lifecycle Lead, SoundCloud

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

Read Story

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

Read Story

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Read Story

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

Read Story

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Read Story

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Read Story

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, CoinDCX

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

We maximized our campaign's output by identifying the preferred time in each grade segment. We also added predictive campaigns based on customer behavior in order to engage the customer from one product to another. Personalized campaigns, along with multiple action-triggered campaigns were identified based on the data flowing in MoEngage.

Kunal Dubey

Head of Marketing, Vedantu

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.

Sandeep Anand

CMO at Jubilant FoodWorks Ltd.

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about which customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

Ruturaj B

Sr. Growth Product Manager

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Our business objective was apparent - how do we get our target audience to come to us and stay for a long time? To facilitate this, we wanted a one-stop, integrated platform that could take care of everything from customer acquisition to engagement and long-term retention.

Ajay Dusane

Chief Growth Officer at Samco Securities Ltd.

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Warehouse Segments by MoEngage helped us activate our warehouse data and build audiences without manual effort, eliminating the need for dedicated reverse ETL tools, reducing costs significantly, and enabling additional use cases in a more timely and personalized manner.

Mackenzie Whalen

Lifecycle Lead, SoundCloud

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

Read Story

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

Read Story

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Read Story

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

Read Story

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Read Story

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Read Story

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, CoinDCX

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

We maximized our campaign's output by identifying the preferred time in each grade segment. We also added predictive campaigns based on customer behavior in order to engage the customer from one product to another. Personalized campaigns, along with multiple action-triggered campaigns were identified based on the data flowing in MoEngage.

Kunal Dubey

Head of Marketing, Vedantu

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.

Sandeep Anand

CMO at Jubilant FoodWorks Ltd.

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about which customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

Ruturaj B

Sr. Growth Product Manager

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Our business objective was apparent - how do we get our target audience to come to us and stay for a long time? To facilitate this, we wanted a one-stop, integrated platform that could take care of everything from customer acquisition to engagement and long-term retention.

Ajay Dusane

Chief Growth Officer at Samco Securities Ltd.

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Warehouse Segments by MoEngage helped us activate our warehouse data and build audiences without manual effort, eliminating the need for dedicated reverse ETL tools, reducing costs significantly, and enabling additional use cases in a more timely and personalized manner.

Mackenzie Whalen

Lifecycle Lead, SoundCloud

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

Read Story

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

Read Story

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Read Story

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

Read Story

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Read Story

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Read Story

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, CoinDCX

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

We maximized our campaign's output by identifying the preferred time in each grade segment. We also added predictive campaigns based on customer behavior in order to engage the customer from one product to another. Personalized campaigns, along with multiple action-triggered campaigns were identified based on the data flowing in MoEngage.

Kunal Dubey

Head of Marketing, Vedantu

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.

Sandeep Anand

CMO at Jubilant FoodWorks Ltd.

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about which customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

Ruturaj B

Sr. Growth Product Manager

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Our business objective was apparent - how do we get our target audience to come to us and stay for a long time? To facilitate this, we wanted a one-stop, integrated platform that could take care of everything from customer acquisition to engagement and long-term retention.

Ajay Dusane

Chief Growth Officer at Samco Securities Ltd.

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Warehouse Segments by MoEngage helped us activate our warehouse data and build audiences without manual effort, eliminating the need for dedicated reverse ETL tools, reducing costs significantly, and enabling additional use cases in a more timely and personalized manner.

Mackenzie Whalen

Lifecycle Lead, SoundCloud

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

Read Story

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

Read Story

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Read Story

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

Read Story

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Read Story

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Read Story

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, CoinDCX

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

We maximized our campaign's output by identifying the preferred time in each grade segment. We also added predictive campaigns based on customer behavior in order to engage the customer from one product to another. Personalized campaigns, along with multiple action-triggered campaigns were identified based on the data flowing in MoEngage.

Kunal Dubey

Head of Marketing, Vedantu

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.

Sandeep Anand

CMO at Jubilant FoodWorks Ltd.

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about which customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

Ruturaj B

Sr. Growth Product Manager

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Our business objective was apparent - how do we get our target audience to come to us and stay for a long time? To facilitate this, we wanted a one-stop, integrated platform that could take care of everything from customer acquisition to engagement and long-term retention.

Ajay Dusane

Chief Growth Officer at Samco Securities Ltd.

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Warehouse Segments by MoEngage helped us activate our warehouse data and build audiences without manual effort, eliminating the need for dedicated reverse ETL tools, reducing costs significantly, and enabling additional use cases in a more timely and personalized manner.

Mackenzie Whalen

Lifecycle Lead, SoundCloud

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

Read Story

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

Read Story

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Read Story

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

Read Story

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Read Story

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Read Story

CoinDCX Grow Weekly Active Users to 80% using User Path Analysis

“MoEngage provides an easy way-out to create complex user-segments with so much ease for different campaigns which largely helps in driving high conversion rates and moving other important BAU numbers.”

Shivangini Agarwal

Asst. Brand Manager, CoinDCX

Vedantu Grew 65% of Their Topline Business With Insight-led Engagement

We maximized our campaign's output by identifying the preferred time in each grade segment. We also added predictive campaigns based on customer behavior in order to engage the customer from one product to another. Personalized campaigns, along with multiple action-triggered campaigns were identified based on the data flowing in MoEngage.

Kunal Dubey

Head of Marketing, Vedantu

Domino’s Delivers Delightful Customer Experiences to Boost Incremental Revenue

Our customers deserve meaningful engagement that is contextual in nature and caters to their needs and preferences. As an early pioneer in the QSR industry, we're always on the lookout for innovative solutions that can facilitate excellent customer experiences. With MoEngage, all this is possible in real-time.

Sandeep Anand

CMO at Jubilant FoodWorks Ltd.

How Airtel Wynk Music Reactivated 44% of Dormant Customers Using Insights-led Engagement

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about which customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

Ruturaj B

Sr. Growth Product Manager

Samco Securities Ltd. Uplifts Revenue by 10% Via Contextual Engagement

Our business objective was apparent - how do we get our target audience to come to us and stay for a long time? To facilitate this, we wanted a one-stop, integrated platform that could take care of everything from customer acquisition to engagement and long-term retention.

Ajay Dusane

Chief Growth Officer at Samco Securities Ltd.

How SoundCloud activated Warehouse Data without manual efforts using MoEngage

Warehouse Segments by MoEngage helped us activate our warehouse data and build audiences without manual effort, eliminating the need for dedicated reverse ETL tools, reducing costs significantly, and enabling additional use cases in a more timely and personalized manner.

Mackenzie Whalen

Lifecycle Lead, SoundCloud