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MoEngage Secures Series B Funding: 9 Million Reasons to Thank You

By Akshatha Kamath
  • UPDATED: 21 July 2023
  • 2 minread
MoEngage Secures Series B Funding: 9 Million Reasons to Thank You

Reading Time: 2 minutes

Today is an exciting day at MoEngage.

I am glad to announce that MoEngage has closed Series B funding. We have raised USD 9 million in this round led by Matrix Partners India and VenturEast. Our current investors, Helion Venture Partners and Exfinity Ventures, have participated in the latest round as well.
MoEngage Secures Series B Funding: 9 Million Reasons to Thank You

 

We will use this funding to expand our global presence, strengthen our data science capabilities, and transform our product into an Integrated Marketing Technology Stack with Engagement, Analytics, and Personalization offerings. We will continue to invest further on customer success with initiatives towards sharing best practices, guidance and consulting from our global success and product marketing teams, enabling our customers to stay ahead and succeed in a hyper-competitive world.

I would also like to share some key milestones that we’ve achieved over the last 18 months:

  • Fortune 500 brands and enterprises across U.S., Europe and Asia like Samsung, Deutsche Telekom, Hearst, Vodafone, Travelodge, and Aditya Birla Group have chosen MoEngage, showcasing confidence in the enterprise capabilities of the platform.
  • With marquee clients such as Tokopedia, Traveloka, Viu, MAP (Mitra Adiperkasa), Tiket, Matahari Mall and Kredivo, we are the preferred marketing cloud platform for consumer businesses in South East Asia.
  • Gartner featured us in their Magic Quadrant for Mobile Marketing Platforms. We are the youngest company to be featured alongside giants such as Salesforce, IBM and Oracle.
  • Today marketers in 35+ countries use MoEngage to drive conversions and user retention. Our platform operates at a tremendous scale, processing over 35 billion events and delivering over 15 billion interactions every month.

Any company’s success rests on two pillars: It’s customers and the team. While building a robust marketing engagement platform was at the core our vision, delighting customers has always been in the ethos of this company. Today, I am proud to say that our teams strive to deliver the best experience and results for MoEngage’s clients. These glowing testimonials from our clients are proof of MoEngage’s drive and determination to be the preferred customer engagement partner for consumer brands.

I thank our customers for their support, and the MoEngage family in Bangalore, San Francisco, Jakarta, and London for your contribution. We couldn’t have done this without your combined effort. I look forward to the next chapter for MoEngage with our investors, team, partners and most importantly, our customers.

Happy holidays and I wish you all a very successful 2019.

If you’d like to read more about the news, check out the coverage so far:

Business World | Economic Times | Your Story | Inc42

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About the author
Akshatha Kamath
Akshatha Kamath

Akshatha Kamath leads content marketing at MoEngage. She's one of "LinkedIn Content 50", has been recently featured on the list of "The Most Influential Content Marketing Professional" by World Marketing Congress and is among the “100 Fastest Growing Marketers” identified by Adobe. She is a content marketing specialist with close to 12 years of experience in writing, strategizing, and managing content for various organizations. Before MoEngage, she’s steered content marketing teams for companies like Simplilearn, Vizury, and Conzerv helping them with content, brand, and communication strategies that are aligned with their business goals. Akshatha volunteers with AMA SF as a writer. She is also a published author with publications such as Clickz, Digital Market Asia, Get Elastic, and e27. She is an avid reader and a traveler who enjoys experiencing the flavors of life in different places.