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Segment

Segment

  • Built by MoEngage

Segment a customer data platform (CDP) that helps you collect, clean, and activate your customer data.

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Overview

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Segment to MoEngage integration allows you to export user data in Segment to MoEngage and send personalized campaigns to all the users from MoEngage.

  • MoEngage supports both Cloud and Device connection modes to receive data from Segment
  • Support for Segment Destination Actions to allow better control on data and attributes shared to MoEngage 
  • Sync Segment Personas (cohorts) to MoEngage segments and campaigns.
  • Send campaign data collected in MoEngage to Segment using MoEngage Streams

 

Additional Information

  • Built by:
    MoEngage
  • Category:
    CDP

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MoEngage is an insights-led platform trusted by 1,350+ global brands like McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, and more. MoEngage’s powerful analytics, personalization, and AI capabilities give a 360-degree view of your customers and help you create journeys across digital channels.

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