In an ideal world, any person who visits your website is a customer. However, in reality, 69% of all e-commerce visitors abandon their shopping cart. SIVVI, was faced with a similar challenge – browse and cart abandonment resulting in low conversions on the website.
Using MoEngage Dynamic Email Re-targeting and MoEngage Smart Triggers, SIVVI.COM managed to curb browse and cart abandonment and bring-back visitors to the site, converting them into customers.
SIVVI.COM, sends browse and cart abandonment re-targeting emails (like above), that reminded users of the items they had browsed or are lying in the cart. These emails typically help recover up to 10% of abandoning users contributing to increase in sales.
Using MoEngage Smart Trigger push notifications, SIVVI.COM was able to target cart abandoners on the SIVVI.COM mobile app as well as the website.
MoEngage Smart Trigger push notifications typically recover up to 16% of the targeted users who receive browse and cart abandonment push notifications on the SIVVI.COM app and the website.