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The California Consumer Privacy Act (CCPA)

The California Consumer Privacy Act (CCPA) requires any organization doing digital business in California to disclose what personal information is being collected and which third parties that data is being shared with. The CCPA also requires a way for consumers to access and opt-out of the sale of their personal information.

GDPR Compliance

We support GDPR compliance for our partners

Are You Affected by CCPA?

The CCPA applies to businesses that collect or receive personal information from California residents, either directly or indirectly, does business in California, and meets one or more of the following criteria:

  • Has an annual gross revenue that exceeds the US $25 Million;
  • The entity annually receives, buys, sells, or shares, directly or indirectly, the personal information of 50,000 or more California residents, devices, or households;
  • 50% or more of its annual revenue is derived from the sale of personal information about California consumers.

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An Overview of Key CCPA Facts

  • CCPA offers customers the right to own their Personal Information
  • The right to know what Personal Information is being collected
  • The right to know whether Personal Information is sold or disclosed and to whom:
  • Control over your Personal Information and how it’s used
  • Security of your Personal Information and protection from unauthorized access, destruction, use, modification, or disclosure
  • The Corporate Accountability and compliance requirements for collection and processing personal data

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Our Commitment to Data Privacy

At MoEngage, we offer our customers fast and simple enterprise solutions to CCPA compliance that helps organizations easily navigate complex data-sharing technology stacks and privacy regulations. We ensure data security and privacy compliance with the most recent privacy laws with an optimized user experience.

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CCPA Compliance at MoEngage

At MoEngage we strictly adhere to international and regional privacy regulations to ensure the highest levels of data protection. We comply with the California Consumers Protection Act (CCPA) as part of our commitment to the transparency around the collection and processing of personal information.

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What Does MoEngage Do to Comply with the CCPA?

  • We assure the Right to Know What Personal Information is Being Collected
  • We offer the Right to Know Whether Personal Information is Sold or Disclosed and to Whom
  • We respect the Right to Say No to the Sale/Disclosure of Personal Information
  • We facilitate the option to Delete User data when required

Know More
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Understand the Difference Between CCPA and GDPR

GDPR applies to all activities involved in the processing of personal data — including storing, accessing, and transferring data. CCPA, however, only applies to collection, “sale,” and disclosure of personal information for a business purpose.

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Make CCPA a Newfound Opportunity with MoEngage

CCPA and following state legislation offers brands an opportunity to build customer trust and brand loyalty. The right data security, privacy, and compliance strategy and requirements can support your future business, enhance customer engagement, and drive revenue.

To transform your strategy into action, you’ll need the right partner. MoEngage can empower your business for success through our unified customer engagement platform that provides scalability across the enterprise.

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Built to Handle Massive Scale

1 Trillion+
Data points processed per month
80 Billion+
Messages sent per month
1 Billion+
Emails sent per month
900 Million+
MAUs engaged per month

Drive Customer Engagement with MoEngage

  • Explore how MoEngage can help you with your growth journey.
  • Connect with our product experts for a personalized walk-through of our platform.
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