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Content Cards

Cards

Deliver Lasting Impressions with Content Cards

Deliver Lasting Impressions with Cards

Create impactful messages that can’t be swiped away or dismissed. Unlike other engagement channels, Content Cards deliver interactive content straight to each of your customers through their app inbox or personalized news feed.

Create impactful messages that can’t be swiped away or dismissed. Unlike other engagement channels, Cards deliver interactive content straight to each of your customers through their app inbox or personalized news feed.

One More Way To Engage Your Mobile App Customers

One More Way To Engage Your Mobile App Customers

Get Your Customers’ Undivided Attention

Get Your Customers’ Undivided Attention

Don’t get lost in the crowd with push and email notifications. Content Cards help you engage your customers directly in your app when they are most likely to reply, share, and remember your brand.

Don’t get lost in the crowd with push and email notifications. Cards help you engage your customers directly in your app when they are most likely to reply, share, and remember your brand.

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Stand Out with Messages that Matter

Stand Out with Messages that Matter

Ensure the most relevant information such as invoices, personalized offers, and notifications don’t accidentally get swiped away. Content Cards create the most convenient way to stay connected.

Ensure the most relevant information such as invoices, personalized offers, and notifications don’t accidentally get swiped away. Cards create the most convenient way to stay connected.

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Over

1 T

Create Engaging In-App Experiences

Brands like yours use MoEngage to send over a trillion messages to onboard, engage, and retain their mobile app customers.

Drive Engagement without Interrupting the Customer Experience.
  • Recommend personalized offers and promotions
  • Share the news with pop-up notifications
  • Make your app even more personalized
  • Send real-time notifications for any occasion
Plans & Packages
Recommend personalized offers and promotions

Reach all your customers with relevant offers and personalized promotions, even if they chose to not engage through Push, Email, or SMS notifications.

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Share the news with pop-up notifications

Don’t let your customers miss limited-time offers or the latest announcements with convenient in-app notifications.

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Make your app even more personalized

Make space for content in your app tailored to each customer and engage them with inspiring content based on their preferences.

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Send real-time notifications for any occasion

Automate real-time notifications delivered to your customers’ app inbox every time they make a booking, complete a purchase, and more.

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Recommend personalized offers and promotions
  • Recommend personalized offers and promotions
  • Reach all your customers with relevant offers and personalized promotions, even if they chose to not engage through Push, Email, or SMS notifications.

  • tab image
Share the news with pop-up notifications
  • Share the news with pop-up notifications
  • Don’t let your customers miss limited-time offers or the latest announcements with convenient in-app notifications.

  • tab image
Make your app even more personalized
  • Make your app even more personalized
  • Make space for content in your app tailored to each customer and engage them with inspiring content based on their preferences.

  • tab image
Send real-time notifications for any occasion
  • Send real-time notifications for any occasion
  • Automate real-time notifications delivered to your customers’ app inbox every time they make a booking, complete a purchase, and more.

  • tab image

Customize Your Notifications for Real Impact

Improve App Engagement and Customer Experiences

Improve App Engagement and Customer Experiences

Deliver personalized communications, special offers, and more to your customers' app inbox or news feed.

Deliver personalized communications, special offers, and more to your customers' app inbox or news feed.

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Enhance Your Customer App Experience

Enhance Your Customer App Experience

Improve personalization and your customers’ app experience with Content Cards. Deliver updates on the latest orders, bookings, or payment deadlines with notifications available any time without disrupting your customers' brand experience.

Improve personalization and your customers’ app experience with Cards. Deliver updates on the latest orders, bookings, or payment deadlines with notifications available any time without disrupting your customers' brand experience.

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Our Customers’ Stories Speak for Themselves

Alfagift Sees 45% Increase in Monthly Transacting Customers
quote

We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notfiications and re-engaged in case there was no activity after sign-up.

customer
Linda Valentin
Head of Marketing, Global Loyalty, Alfagift
1Weather Triples Mobile Customer Engagement
quote

We had a unique challenge of providing real-time, hyperlocal, and personalized weather alerts to our customers, and MoEngage has proved to be an asset in automating our efforts at scale.

customer
Jeff Stone
Senior Engineering Manager, 1Weather
Mashreq Neo Boosts Debit Card Activation by 16%
quote

We have partnered with MoEngage over the past three years to leverage ‘Sherpa’, enabling Mashreq Neo to better understand customer behavior and allowing us to make proactive decisions through the use of artificial intelligence.

customer
Sridhar Iyer
Executive Vice President, Mashreq Neo
Country Delight Observes 2.5X Boost in DAUs With MoEngage
quote

MoEngage has helped us identify various user journeys and allowed us to build an effective omnichannel communication strategy. This overall strategy helped us quickly scale our conversations by focusing on effective engagement and personalization using their segmentation and engagement features.

customer
Shaarang Singh
Marketing Lead, Country Delight
Airtel Xstream Achieves North Star Metrics for Growth
quote

MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high. We saw 61.4% retention rate on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Growth teams at Media & Entertainment brands.

customer
Sahil Bhojwani
Growth Marketing Manager, Airtel Xstream
OYO Rooms Sees 8X Growth In Engagement Using MoEngage
quote

MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.

customer
Pranav Kumar
CRM Head, OYO

Our Customers’ Stories Speak for Themselves

Alfagift Sees 45% Increase in Monthly Transacting Customers
quote

We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notfiications and re-engaged in case there was no activity after sign-up.

customer
Linda Valentin
Head of Marketing, Global Loyalty, Alfagift
1Weather Triples Mobile Customer Engagement
quote

We had a unique challenge of providing real-time, hyperlocal, and personalized weather alerts to our customers, and MoEngage has proved to be an asset in automating our efforts at scale.

customer
Jeff Stone
Senior Engineering Manager, 1Weather
Mashreq Neo Boosts Debit Card Activation by 16%
quote

We have partnered with MoEngage over the past three years to leverage ‘Sherpa’, enabling Mashreq Neo to better understand customer behavior and allowing us to make proactive decisions through the use of artificial intelligence.

customer
Sridhar Iyer
Executive Vice President, Mashreq Neo
Mamikos Boosts Room Rental Bookings by 20%
quote

MoEngage helps us get a 360° view of our users. This helps us build a user-centric approach to our product experience and marketing communication. We are better equipped to understand user pain points and improve the overall user experience. This has also helped us grow conversions and takes us closer to our goal of being the most-preferred rental app in the region.

customer
Toni Indrawan
Product Manager, Mamikos
Country Delight Observes 2.5X Boost in DAUs With MoEngage
quote

MoEngage has helped us identify various user journeys and allowed us to build an effective omnichannel communication strategy. This overall strategy helped us quickly scale our conversations by focusing on effective engagement and personalization using their segmentation and engagement features.

customer
Shaarang Singh
Marketing Lead, Country Delight
Airtel Xstream Achieves North Star Metrics for Growth
quote

MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high. We saw 61.4% retention rate on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Growth teams at Media & Entertainment brands.

customer
Sahil Bhojwani
Growth Marketing Manager, Airtel Xstream

Our Customers’ Stories Speak for Themselves

Alfagift Sees 45% Increase in Monthly Transacting Customers
quote

We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notfiications and re-engaged in case there was no activity after sign-up.

customer
Linda Valentin
Head of Marketing, Global Loyalty, Alfagift
1Weather Triples Mobile Customer Engagement
quote

We had a unique challenge of providing real-time, hyperlocal, and personalized weather alerts to our customers, and MoEngage has proved to be an asset in automating our efforts at scale.

customer
Jeff Stone
Senior Engineering Manager, 1Weather
Mashreq Neo Boosts Debit Card Activation by 16%
quote

We have partnered with MoEngage over the past three years to leverage ‘Sherpa’, enabling Mashreq Neo to better understand customer behavior and allowing us to make proactive decisions through the use of artificial intelligence.

customer
Sridhar Iyer
Executive Vice President, Mashreq Neo
Country Delight Observes 2.5X Boost in DAUs With MoEngage
quote

MoEngage has helped us identify various user journeys and allowed us to build an effective omnichannel communication strategy. This overall strategy helped us quickly scale our conversations by focusing on effective engagement and personalization using their segmentation and engagement features.

customer
Shaarang Singh
Marketing Lead, Country Delight
Airtel Xstream Achieves North Star Metrics for Growth
quote

MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high. We saw 61.4% retention rate on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Growth teams at Media & Entertainment brands.

customer
Sahil Bhojwani
Growth Marketing Manager, Airtel Xstream
OYO Rooms Sees 8X Growth In Engagement Using MoEngage
quote

MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.

customer
Pranav Kumar
CRM Head, OYO

Our Customers’ Stories Speak for Themselves

Alfagift Sees 45% Increase in Monthly Transacting Customers
quote

We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notfiications and re-engaged in case there was no activity after sign-up.

customer
Linda Valentin
Head of Marketing, Global Loyalty, Alfagift
1Weather Triples Mobile Customer Engagement
quote

We had a unique challenge of providing real-time, hyperlocal, and personalized weather alerts to our customers, and MoEngage has proved to be an asset in automating our efforts at scale.

customer
Jeff Stone
Senior Engineering Manager, 1Weather
Mashreq Neo Boosts Debit Card Activation by 16%
quote

We have partnered with MoEngage over the past three years to leverage ‘Sherpa’, enabling Mashreq Neo to better understand customer behavior and allowing us to make proactive decisions through the use of artificial intelligence.

customer
Sridhar Iyer
Executive Vice President, Mashreq Neo
Country Delight Observes 2.5X Boost in DAUs With MoEngage
quote

MoEngage has helped us identify various user journeys and allowed us to build an effective omnichannel communication strategy. This overall strategy helped us quickly scale our conversations by focusing on effective engagement and personalization using their segmentation and engagement features.

customer
Shaarang Singh
Marketing Lead, Country Delight
Airtel Xstream Achieves North Star Metrics for Growth
quote

MoEngage has made a significant impact on our North Star Growth metrics. During the India-Australia cricket series, our streaming statistics were at an all-time high. We saw 61.4% retention rate on our mobile platforms. I would definitely recommend MoEngage to Mobile Marketers and Growth teams at Media & Entertainment brands.

customer
Sahil Bhojwani
Growth Marketing Manager, Airtel Xstream
OYO Rooms Sees 8X Growth In Engagement Using MoEngage
quote

MoEngage is a highly scalable tool that complements OYO’s growth plans. They have a product team that work with agility to deliver new product feature requests in less than a quarter. We are also thoroughly impressed with the customer success team that gives quick resolutions for all our queries.

customer
Pranav Kumar
CRM Head, OYO

Our Customers’ Stories Speak for Themselves

Alfagift Sees 45% Increase in Monthly Transacting Customers
quote

We were able to observe a healthy 29% improvement in our install to sign-up journey with the usage of MoEngage's smart-triggered push notifications. We engaged our customers as soon as they onboarded using relevant push notfiications and re-engaged in case there was no activity after sign-up.

customer
Linda Valentin
Head of Marketing, Global Loyalty, Alfagift
1Weather Triples Mobile Customer Engagement
quote

We had a unique challenge of providing real-time, hyperlocal, and personalized weather alerts to our customers, and MoEngage has proved to be an asset in automating our efforts at scale.

customer
Jeff Stone
Senior Engineering Manager, 1Weather
Mashreq Neo Boosts Debit Card Activation by 16%
quote

We have partnered with MoEngage over the past three years to leverage ‘Sherpa’, enabling Mashreq Neo to better understand customer behavior and allowing us to make proactive decisions through the use of artificial intelligence.

customer
Sridhar Iyer
Executive Vice President, Mashreq Neo
Mamikos Boosts Room Rental Bookings by 20%
quote

MoEngage helps us get a 360° view of our users. This helps us build a user-centric approach to our product experience and marketing communication. We are better equipped to understand user pain points and improve the overall user experience. This has also helped us grow conversions and takes us closer to our goal of being the most-preferred rental app in the region.

customer
Toni Indrawan
Product Manager, Mamikos
Landmark Group Achieves 56% Uplift in Purchases
quote

MoEngage powers our end-to-end strategies for Customer Engagement, retention, and user journey mapping. It has helped us to reduce our cart abandonment by 20% and improved the retention rate by 30%.

customer
Joydeep Das
Lead Digital Marketing, Landmark Group

Our Customers’ Stories Speak for Themselves

S’More Achieves 65% Uplift in The App Engagement Time
quote

MoEngage’s ability to use real-time cohort data to drive specific activity on S’More is unique. Reaching the right customer, with the right content, at the right time is paramount for a robust customer relationship strategy and, when done correctly helps to scale a network effect business like S’More seamlessly.

customer
Adam Cohen Aslatei
CEO of S’More
JibJab Boosts CTR by 30% With Personalized Push Notification
quote

We created a hyper-personalization engagement strategy to connect with our customers. MoEngage's team built the best possible approach to improve our customer engagement. User Path Analysis gave us a holistic view of our customers’ journeys and personalized pushes and Intelligent Path Optimizer allowed us to engage with them.

customer
Marc Geraldez
Product Manager, JibJab
Foodhub Delivers Personalized Experiences With MoEngage
quote

Ours is a customer-centric brand. When we were evaluating MoEngage, we found the same quality in them. The team has been fast with their onboarding process. They provided us with the features our brand and current engagement strategy needed. MoEngage accepted us not as a client but as a partner.

Nick Bottai
Marketing Director, Foodhub
MANO Sees 50% Rise in App Activation Rates With MoEngage
quote

Our core goal was to create an omnichannel strategy and personalise real-time communication. MoEngage has allowed us to successfully reach our customers at the right time, through the right channels with the right content; and given us complete visibility into customer activity across channels on one platform.

Rodrigo Sciammarella
CRM Lead at MANO
How Airtel Wynk Music Reactivated 44% of Dormant Customers
quote

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

customer
Ruturaj B
Sr. Growth Product Manager

Our Customers’ Stories Speak for Themselves

S’More Achieves 65% Uplift in The App Engagement Time
quote

MoEngage’s ability to use real-time cohort data to drive specific activity on S’More is unique. Reaching the right customer, with the right content, at the right time is paramount for a robust customer relationship strategy and, when done correctly helps to scale a network effect business like S’More seamlessly.

customer
Adam Cohen Aslatei
CEO of S’More
JibJab Boosts CTR by 30% With Personalized Push Notification
quote

We created a hyper-personalization engagement strategy to connect with our customers. MoEngage's team built the best possible approach to improve our customer engagement. User Path Analysis gave us a holistic view of our customers’ journeys and personalized pushes and Intelligent Path Optimizer allowed us to engage with them.

customer
Marc Geraldez
Product Manager, JibJab
Foodhub Delivers Personalized Experiences With MoEngage
quote

Ours is a customer-centric brand. When we were evaluating MoEngage, we found the same quality in them. The team has been fast with their onboarding process. They provided us with the features our brand and current engagement strategy needed. MoEngage accepted us not as a client but as a partner.

Nick Bottai
Marketing Director, Foodhub
MANO Sees 50% Rise in App Activation Rates With MoEngage
quote

Our core goal was to create an omnichannel strategy and personalise real-time communication. MoEngage has allowed us to successfully reach our customers at the right time, through the right channels with the right content; and given us complete visibility into customer activity across channels on one platform.

Rodrigo Sciammarella
CRM Lead at MANO
How Airtel Wynk Music Reactivated 44% of Dormant Customers
quote

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

customer
Ruturaj B
Sr. Growth Product Manager

Our Customers’ Stories Speak for Themselves

S’More Achieves 65% Uplift in The App Engagement Time
quote

MoEngage’s ability to use real-time cohort data to drive specific activity on S’More is unique. Reaching the right customer, with the right content, at the right time is paramount for a robust customer relationship strategy and, when done correctly helps to scale a network effect business like S’More seamlessly.

customer
Adam Cohen Aslatei
CEO of S’More
JibJab Boosts CTR by 30% With Personalized Push Notification
quote

We created a hyper-personalization engagement strategy to connect with our customers. MoEngage's team built the best possible approach to improve our customer engagement. User Path Analysis gave us a holistic view of our customers’ journeys and personalized pushes and Intelligent Path Optimizer allowed us to engage with them.

customer
Marc Geraldez
Product Manager, JibJab
Foodhub Delivers Personalized Experiences With MoEngage
quote

Ours is a customer-centric brand. When we were evaluating MoEngage, we found the same quality in them. The team has been fast with their onboarding process. They provided us with the features our brand and current engagement strategy needed. MoEngage accepted us not as a client but as a partner.

Nick Bottai
Marketing Director, Foodhub
MANO Sees 50% Rise in App Activation Rates With MoEngage
quote

Our core goal was to create an omnichannel strategy and personalise real-time communication. MoEngage has allowed us to successfully reach our customers at the right time, through the right channels with the right content; and given us complete visibility into customer activity across channels on one platform.

Rodrigo Sciammarella
CRM Lead at MANO
How Airtel Wynk Music Reactivated 44% of Dormant Customers
quote

We were able to successfully win back 44% of our dormant customers thanks to Insights-led Engagement. MoEngage helped us gather intelligence about customer cohorts are going dormant and enabled us to act on the insights by sending out relevant content recommendations to these valuable customers before they churned.

customer
Ruturaj B
Sr. Growth Product Manager

How Can We Help?

  • Build your business at a global scale for a global audience
  • Reach your Customer Engagement goals across geographies
  • Learn how you can leverage insights-led engagement at an enterprise-level
  • Connect with our product experts for a personalized walk-through of our platform
Connect with our product experts for a personalized walk-through of our platform

Frequently Asked Questions on Content Cards

What is a content card?

Content cards are used to engage user with relevant and personalized content without interrupting their browsing experience. You can inform them about new products, offers and deals across mobile and web experiences and connect with them through highly customised messaging delivered straight to their app inbox or news feed. You can MoEngage Content Cards to your omnichannel marketing strategy to strengthen customer engagement.

Where can I use a content card?

Content cards are useful to create a steady stream of content and communicate with the consumer in an effective, non-intrusive manner.

  • Inform consumers about new product launches and campaigns via attractive content cards on your app.
  • Grab the consumer’s attention with exciting content, new offers and promotions.
  • Strengthen transactional messaging, like booking confirmation, order alerts, etc. with cards.

Why are content cards important for my customer engagement stack?

Content cards are a seamless way to interact with your customers without giving them an intrusive and pushy experience. You can share rich content, segment personalized messaging based on the customers’ preferences, measure analytics and see what your customers are liking, automate real-time communication within the app/website, cover multiple channels with end-to-end customization, and enrich your campaigns within an app/website without compromising the quality of messaging.

What’s New at MoEngage

Here are some actionable resources that we've curated for you

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WEBSITE ENGAGEMENT

Increase Customer Engagement and Retention With MoEngage’s Content Cards for Web

Read More
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MOBILE APP ENGAGEMENT

Engage 100% of Your Customers With MoEngage Cards

Read More
blog image
MONETIZATION

Learn How to Boost Mobile App Monetization and Engagement

Read More
blog image
WEBSITE ENGAGEMENT

Increase Customer Engagement and Retention With MoEngage’s Content Cards for Web

Read More
blog image
MOBILE APP ENGAGEMENT

Engage 100% of Your Customers With MoEngage Cards

Read More
blog image
MONETIZATION

Learn How to Boost Mobile App Monetization and Engagement

Read More
blog image
WEBSITE ENGAGEMENT

Increase Customer Engagement and Retention With MoEngage’s Content Cards for Web

Read More
blog image
MOBILE APP ENGAGEMENT

Engage 100% of Your Customers With MoEngage Cards

Read More
blog image
MONETIZATION

Learn How to Boost Mobile App Monetization and Engagement

Read More
blog image
WEBSITE ENGAGEMENT

Increase Customer Engagement and Retention With MoEngage’s Content Cards for Web

Read More
blog image
MOBILE APP ENGAGEMENT

Engage 100% of Your Customers With MoEngage Cards

Read More
blog image
MONETIZATION

Learn How to Boost Mobile App Monetization and Engagement

Read More
blog image
WEBSITE ENGAGEMENT

Increase Customer Engagement and Retention With MoEngage’s Content Cards for Web

Read More
blog image
MOBILE APP ENGAGEMENT

Engage 100% of Your Customers With MoEngage Cards

Read More
blog image
WEBSITE ENGAGEMENT

Increase Customer Engagement and Retention With MoEngage’s Content Cards for Web

Read More
blog image
MOBILE APP ENGAGEMENT

Engage 100% of Your Customers With MoEngage Cards

Read More
blog image
MONETIZATION

Learn How to Boost Mobile App Monetization and Engagement

Read More
blog image
WEBSITE ENGAGEMENT

Increase Customer Engagement and Retention With MoEngage’s Content Cards for Web

Read More
blog image
MOBILE APP ENGAGEMENT

Engage 100% of Your Customers With MoEngage Cards

Read More
blog image
MONETIZATION

Learn How to Boost Mobile App Monetization and Engagement

Read More
blog image
MOBILE APP ENGAGEMENT

Engage 100% of Your Customers With MoEngage Cards

Read More
blog image
MONETIZATION

Learn How to Boost Mobile App Monetization and Engagement

Read More
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Push Notifications

Push Notifications – Understand Easy Tips to Getting It Right

Read More