Apr 18, 2022
Join expert guest, Naim Younis, Head of Digital Marketing and Acquisition at Commercial Bank of Dubai as he discusses the differences and similarities in function between a CDP and a CEP, different business use cases for implementation, and how the CDP and CEP combination can help brands optimize customer engagement.
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43:46Apr 14, 2021
53:00Apr 21, 2021
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41:02Dec 03, 2021
Naim currently heads the digital marketing and acquisition efforts at Commercial Bank of Dubai. Naim comes with 16 years of experience in devising integrated communication strategies, linking traditional marketing with digital and social media solutions, to drive market share, revenue & recognition across banking, automotive, luxury and tourism sectors. Naim possesses a digital-first mindset and is data-driven in decision making with solution-oriented approach to drive growth.
Creates and builds insightful content for the B2B/B2C marketing community by the day, moonlights as a pop culture aficionado by the night. Published author with global and national publications like e27, TechInAsia, Yourstory, Tripoto, Huffington Post, and YouthKiAwaaz. Can be found binging on Sci-Fi and High Fantasy when not churning content.
