Listen to Rachna Gopalan as she discusses the strategies used for Ramadan Marketing. In the discussion she highlights the 3Ps - Personalize, Plan and Promote - that brands can follow during Ramadan or any other festive marketing season.
33:03Jan 23, 2024
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Rachna is currently the Assistant Manager CRM at Mumzworld. With almost 10 years of experience, she has worked with brands like Landmark Group, Rain Creative and Concept Communications. She is a subject matter expert when it comes to B2C marketing, customer acquisition and retention.
Shitij hosts podcast for Growth Maestros in the Middle East and Africa at MoEngage. Having spoken to marketers in the region, he discusses topics like customer engagement, retention, customer experience, and omnichannel, to name a few.
