Tobias “Toby” Boerner is a serial app entrepreneur whose passion for technology started when the first iPhone was introduced in 2007. At the age of 17, he founded an online community for local events – a side project he built in his free time while employed at a German car manufacturing company. According to his mother, it was clear from an early age (since kindergarten or nursery if you’re from the UK) that he had strong leadership skills.
In 2011, he set out to co-found his first successful startup business –Loovoo, a well-known dating app that ranks among the top 10 in the world, and now generates an annual revenue of $35 million. After its acquisition, Toby co-founded Fastic in 2019. Fastic is intermittent fasting app turned super app for fasting, and soon a super app for health.
In just four months, Fastic grew to 4 million users and 12.3 million registrations. To date, the app has over 50 million downloads and is currently worth a $100 million business, making it one of the most popular health and fitness apps in the world.
In this video podcast, Toby takes us on a journey through the early chapters of his life. He opens up about his childhood and the pivotal moment when he left home at the young age of 16. Toby also delves into the joys and challenges of fatherhood, as well as how he manages to balance his family life with his business endeavors. Throughout the podcast, Toby gives us a glimpse into his lifestyle and, of course, the fascinating story behind the birth of Fastic.
You’ll discover the reasons behind Fastic’s success, and why intermittent fasting, the investments they made, and their ambitious future plans. Toby also talks about their customers and their heartwarming stories; their failures and how they recover as a team; the challenges of being a co-founder and CMO; and so much more.
If you’re interested in learning about Fastic’s journey and success story, or in learning more about intermittent fasting, or what a day in the life of a co-founder or CMO of a fast-growing business looks like, then this video is for you. Watch the full episode and enjoy.
Do something with passion. When you genuinely enjoy something, whether it's in your personal life, pursuing a personal goal, or in business, it becomes effortless to inspire others to follow suit because it's authentic.
If you'd like to learn about why Fastic migrated from Iterable to MoEngage, how they're currently using MoEngage as their customer engagement platform, as well as the successful marketing campaigns they've launched, such as their winback campaign, which now accounts for 15% of monthly revenue from new users, check out the video case study.
Be the first to access actionable reports, guides, tips, videos, podcasts from experts in Customer Engagement, retention and more!
