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MoEngage helps us to communicate effectively with our customers across channels like onsite messaging, emails, SMS, push notifications, and in-app notifications. Using sticky Push Notifications, we have observed significantly improved CTRs and conversions, surpassing their historical benchmarks!

customer
Genesis Bayadog
Digital CRM Officer , Home Credit

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How Home Credit Philippines Drove Higher Conversions By Optimizing For Push Notifications

From opening its doors in the Philippines in 2013, Home Credit has grown to become the Philippines' leading consumer finance company. With 10 Mn+ customer base, 15,000+ store networks, and 13,000+ employees, Home Credit empowers people to live the life they want now. ESG is a part of the Home Credit DNA, with their products and services aimed at mainstreaming financial inclusion in the Philippines.

Solution Provided By MoEngage

Ever since the pandemic, the primary challenge for Home Credit was to tap into the customer base digitally.
Using MoEngage, Home Credit was able to engage customers meaningfully within the app and across emails and mobile push.

MoEngage Features and Functionalities Used


Here are the features and functionalities used by Home Credit:

Benefits Achieved Post Usage of MoEngage

Using Push Notifications as a channel, Home Credit have observed significantly improved CTRs and conversions, surpassing their historical benchmarks.

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