Top brands open up about their experience leveraging the power of insights-led Customer Engagement strategies - learn why MoEngage customers are MoEngage advocates
As we matured as a D2C brand, our strategy was to shift focus towards customer retention more heavily. We’ve been able to do this via MoEngage, by leveraging intelligent insights to communicate about products, cashbacks, and offers to our customers in a hyper-personalized manner. MoEngage has proved to be a strong partner in this journey to scale with our brand’s growth seamlessly.
Using the MoEngage's engagement platform, we could build an entire funnel from no activity to browse to add to cart/wishlist and to finally purchase
This migration (to MoEngage from another engagement platform) happened right before the biggest yearly sale for us, The Grand Lingerie Festival. So the stakes were high. But kudos to the MoEngage team; the transition was smooth as can be, and the Customer Success team stepped in and supported us throughout the process. We were able to seamlessly leverage the MoEngage suite of features during the sale, and the results speak for themselves!
Our experience with MoEngage has been fantastic, and the on-ground support we’ve received since day one deserves a special shout-out. Regarding moving the needle, MoEngage’s no-code push templates have helped us increase our CTRs by 31%.
We found our ideal customer engagement platform in MoEngage. Since the beginning, the local team has been diligent and supportive, always helping us with quick resolutions to all our queries. With our partnership, we have seen a 78% increase in MAUs and an incredible 303% increase in new customers on the app.
MoEngage's customer success support team is an invaluable resource for keeping campaigns on track and ensuring that our clients are informed of key performance indicators. They provide thorough training on new features and are dedicated to monitoring campaign performance. Additionally, they are proactive in identifying issues and modifications and provide guidance on how to address them. Their overall evaluation and guidance has been instrumental in our success.
From onboarding to integration and then finally implementation, it has been the smoothest ride any marketer could ask for. Using MoEngage, we have been able to conduct a multitude of experiments, explore various channels, and been able to cater to our customers with tailored and personalized experiences.
Navi has integrated MoEngage as a part of its marketing strategy. We have used Sherpa in A/B test to drive higher engagement with the best content. With WhatsApp as a part of MoEngage’s omnichannel engagement suite, it helped us with personalization and improved customer experience.
Using MoEngage features like Best Time to Send, Most Preferred Channel, and Intelligent Path Optimizer, we were able to see a 12% increase in email open rates along with a 20% uplift in conversions.
Before MoEngage, Delta Exchange was simply sending out generic, blanket communications. There was a need for a “communication enabler” platform that could add personalization to the mix and help give a 360-degree, unified view of the customer segments & that's where MoEngage helped bridge the gap.
Our partnership with MoEngage has helped us gather the right insights, optimize our onboarding process, and provide a superior listening experience for our listeners to enjoy their screenless moments. By leveraging MoEngage’s flows and campaigns, we are able to personalize and contextualize our communications.
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