Content Blocks Overview

Content blocks allow marketers to reuse the same content across multiple campaigns. Instead of recreating standard elements for every message, you can create a block once—such as a header, footer, or a designed call-to-action button—and reference it everywhere. This MoEngage Content Block API allows you to fetch, create, and update these content blocks on your MoEngage dashboard.

There’s no hard cap on the number of content blocks you can create in a workspace. However, editor performance can start to degrade once a workspace has more than approximately 30,000 content blocks. MoEngage recommends archiving or deleting content blocks that are no longer in use as you approach this scale.

Endpoints

The Content Block API is a collection of the following endpoints:

Create Content Block: Creates a content block.
Update Content Block: Updates a content block specified by its ID.
Get Specific Content Blocks: Fetches specific content blocks from the available content blocks.
Search Content Blocks: Searches the content blocks created in your MoEngage account.

Postman Collections

We have made it easy for you to test the APIs. Click here to view our official Postman collections.

​Endpoints

​Postman Collections

Endpoints

Postman Collections